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Insam launches at Fashionville 6 in Brands Just PretKARACHI: Insam is best known for combining wearable cuts with chic and fun fabric prints to create a retro flavor. Her collection presents ajrak patterns with modern cuts, crisp lines and sleek silhouettes bringing the best in workmanship and quality to each outfit. With inspiration drawn from Pakistani heritage old art gives her designs a unique and modern twist. Insam displayed their collection at Fashionville 6, launching the label at the multi brand store.

Fashionville 6 was carried out at Brands Just Pret in Dolmen City Mall where some of the most exciting new designers in the city launched their new collections. Fashionville is a regular series of events hosted by Brands Just Pret to bring together designers exhibiting their latest collections ranging from clothes, accessories, shoes and jewelry.

Brands Just Pret is a multi brand store and has become one of the city’s hippest multi brand store, housing some of new and creative designers. Insam couture launched their label at the multi brand store, bringing their latest collection of chic prêt wear and couture designs. Continue reading…

Comments (0) Posted by Fashion Central on Wednesday, May 23rd, 2012
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Mina Hasan’s Spring/Summer Collection Rania Now in Stores!Mina Hasan’s spring/summer 2012 collection “Rania” is now available at the flagship stores in Karachi and Lahore. The name Rania stems from various origins and is translated for ‘Queen’ in Indian mythology and being satisfied and contentedin the Arabic language. Indeed the collection exudes sedate glamour combining a variety of colours, embroidery and embellishments to make you stand.

The collection resonates with radiant colours of the spring season with each outfit aiming to give a royal feel. As it plays on neutral, earthy shades the collection beautifully incorporates sharp colours in the form embroidery, embellishments and piping. The cuts in the outfit add an endless flow to fabrics whereas the nets and laces used create movement and translucency. Variations in fabric and the use of gemstones add a touch of royal elegance to each outfit. The line also plays on navy blue and peach with the heavier outfits as it integrates a lot of bling with neat embellishments. The aim has been to create a goddess like effect where each outfit is such that it shines through and stands out in a crowd. Continue reading…

Comments (0) Posted by Fashion Central on Wednesday, May 23rd, 2012
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Not all’s wrong with the current season of IPL. During Saturday’s match between Kolkata and Pune, all heads turned as Shah Rukh Khan walked purposefully toward archrival Akshay Kumar, going on to slap his shoulder in friendly way. The spectators in Pune looked even more surprised as the two actors sat together, locked in a private conversation that lasted 15-odd minutes. Continue reading…

Comments (0) Posted by Mishal on Tuesday, May 22nd, 2012


Mud House and The Golden Doll: revival of cinema industry The wait is finally over for those who were waiting impatiently for the release of ‘Mud House and The Golden Doll’. The first time film maker Hamza Ali Abbasi, who has credibility of a brilliant theater person on his resume, is the leading character of the movie. The movie is based on a realistic character that lived in Multan and was known as ‘Malang’ by the local resident. The 100 minute film explores the unexceptional bonding between a mad man and a young girl, the entire story revolves around their ‘innocent friendship’ that has been taken at a wrong angle by society’s hawk eyes. Continue reading…

Comments (0) Posted by Fashion Central on Tuesday, May 22nd, 2012


LUX Style Awards announces nominations in 26 categories

Nominations for the 11th LUX Style Awards were announced in Karachi this week. The Awards office of Pakistan’s most credible and coveted Awards released nominations in 26 categories in the genres of Film, Music, Television and Fashion.

The LSA Film Jury voted for Bol across all three categories. Shoaib Mansoor’s Bol was the sole film that made the grade and qualified as a bonafide entrant for an Award that is given out for excellence in cinema. Continue reading…

Comments (0) Posted by Mishal on Tuesday, May 22nd, 2012


Quiz Clothing, a leading UK retailer of stylish women’s clothing, are introducing their new summer collection of clothing, shoes and accessories through their stores located at Vogue Towers MM Alam Road Lahore and Mall of Lahore. Continue reading…

Comments (0) Posted by Mishal on Monday, May 21st, 2012


Rage of Punjab Radio StationsEvery morning, everywhere in the world, the radio is the wake-up call. Forget television, tablets, and computers, the day almost always starts with titles or snip-it’s of spoken news. Whether it sputters or sizzles, Punjab radio is the first place for information for most of the Punjabis. Punjab radio has appropriated new information technology and communication to boost its audience.

Continue reading…

Comments (0) Posted by Fashion Central on Saturday, May 19th, 2012


Ishaq Khuda - bringing revival in Pakistani cinemaWith blockbusting successful movie like Mohabatan Sachian and Sulakhein on his resume, Shahzad Rafique is determined to bring a revival in Pakistani film industry. He has focused all his directional skills on his latest upcoming movie ‘Ishq Khuda’ which is scheduled on global release this Eid. Continue reading…

Comments (0) Posted by Mishal on Friday, May 18th, 2012


Pakistan to Be at Cannes Film Festival 2012

Before the separation with Bangladesh, Pakistan had three film production centers in Lahore, Karachi and Dhaka. Dhaka was lost after 1971 and Pakistan was left with only two production centers in Lahore and Karachi.

Pakistan’s film industry had to go through many obstacles in General Zia-ul-Haq’s regime, which is why Pakistan’s film industry started declining in that era. It rose again in Pervez Musharraf’s Regime when Pakistani film makers took the stance that Pakistan’s film industry can also produce high quality content in limited budget.  Continue reading…

Comments (0) Posted by Fashion Central on Thursday, May 17th, 2012


KARACHI: Brands Just Pret located at Dolmen Mall Clifton recently launched an exciting and innovative new label called Vibgyor by Mehrene.

Continue reading…

Comments (0) Posted by Mishal on Wednesday, May 16th, 2012


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