Bata launched Pakistan's first ever full-fledged footwear fashion show entitled as 'The Showcase' at Shahi Khema, Pearl Continental Hotel Lahore, which was attended by 300 guests including celebrities, elite class and famous socialites.
Being the first ever Footwear Fashion Show by Bata, its spell captured all participants and the red carpet was walked over by Natasha Hussain and many others.
Guests entered The Bata Gallery where Bata’ brands and products were displayed. The show banged with a stunning performance by MC Faizan Haq’s skillful presentation for the Bata brand and its history.
Then the leading models such as Nadia Ali, Natasha Hussain, Urooj, Sana Khan, Shireen, and male models Abdul lah, Ehsan Rabbani, Emmad Irfani and little kids blazed the runway with a collection of Bata footwear Ambassador, Marie Claire, Bubble gummers, Power, North Star, Leena, Comfit, and Weinbrenner.
Everyone appreciated this innovation by Bata footwear brand and enjoyed the eye popping range of latest footwear in market. The concept execution and PR for this first ever footwear fashion show by Bata was done by Consultants & Managers.