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OBJECT by Adil Sartaj

Fashion Central by Fashion Central
November 5, 2012
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OBJECT was formed to offer contemporary home accessories and gift items to the people. Their main mission was to design, manufacture, and retail exclusively in their own outlets to create an individual style. Their motto was to strive to combine local materials and local workmanship to promote a modern international standard.

Adil Sartaj is the force behind Object’s success and the name it has made for itself. He opened the first store at Park Towers in Karachi in 1999. After its success another outlet was opened in the lively city of Lahore at DHA Y block. The store enjoys great success in both the cities.

The store primarily offers home accessories items which includes a wide range available such as Candle holders, Table Linen, Picture Frames, Mirrors, Ashtrays, Vases, Clothes, Handmade Soaps, Cutlery, Platters, Trivets, Fruit Bowls, Tissue Boxes, Coasters, Ethnic and Modern Silver Jewelry, Stationery and many more. After attaining success with home accessories, Adil Sartaj introduces a clothing line named Second Skin. The collection is focused towards trendy prêt wear with clean cuts and simple designs.

With need for expansion Adil Sartaj recently opened a flagship at Vogue Towers MM Alam Road in Lahore. The store offer same classic stuff that was available at the previous store and with few new additions. The launch of the event was magnificent as it was attended many celebrities and fashion icons. The launch had a very modern theme with a red carpet, inauguration and a fashion show. The store in located in a perfect setting as Vogue Towers has the perfect setting and environment that complements the store. The new store will help to engage new customers which could be served previously.

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