I formed SAVVY PR in Oct 2006 and it has been a roller coaster ride since then as a lot of hard work has gone into it. We do parties, launches, fashion shows, weddings, corporate stuff & dinners.

Zebunissa Bangash and Haniya Aslam (Zeb and Haniya) talks to Fashion Central.

During the recording, I was actually waiting to perform with these musicians as every stage in Coke Studio is different and I was tensed about my performance.

Exclusively Imtisal Zafar and Arsalan Khan from Verve Event Management Talks to Fashion Central

There are composers, then there are singers and finally there are entertainers. Meet Arif Lohar once and you know that he is an amalgamation of all of the above — an artist extraordinaire.

I am an example of one of the modern day, working, independent young women of Pakistan. I have represented my country as captain of my swim team, as a comedian, as an actor, as a model.

Enjoy the interesting yet informative conversation with the Pakistan's leading fashion designer Hassan Sheheryar Yasin (HSY), through the plat form of Fashion central.

L'Oreal is an amazing brand of the cosmetic range, with lots of beauty products. Here comes the interview with the central figure of the L’Oreal beauty producer, the brand manager Zainab, conducted by Fashion Central.

Brand Spokesperson – L'Oréal Pakistan

Meesha Shafi is ranked as one of the Pakistan's leading Fashion models. Having charm & chic, Meesha Shafi is magnificently establishing her name as a versatile lady; by working in different fields at a time.

We have already succeeded in taking Pakistan's Fashion scene forward.

Jewelry was a passion for me since I was young girl. However when your passion becomes your work, you feel blessed.

Humaima who is also known as "a girl of beautiful face carries a million dollar smile" speaks exclusively to Fashion Central.

Stylist Jamal HAMADI has designed a line of hair care products; and according to him, beauty products are "tested on actresses, never on animals".

A designer who is bringing forth the rich and colorful, good quality esemble of Pakistan on the international front.

Tahmena Bokhari, the 4th woman in history to be crowned Mrs. Pakistan World 2010 was selected in Toronto, Canada.

Maram & Aabroo, presently the only women team in the country to offer photography and styling, entered an already seasoned fashion industry.

Sahar Atif is a designer renowned for her unique focus on having created and sustained an affordable designer wear label, Saai.

Behrooz Sabzwari made his debut into acting as a "little one" and thereafter swept his way to recognition through multifaceted performances in Radio Presentations, Stage Plays and TV Serials.

I feel and really have achieved a hallmark in this young age to have gone that far successfully and in the next 5 years I plan to promote the Pakistani fashion all around the world, all based on my personal efforts.