Fashion Central Best Buys


Launch of Yogen Fruz in Karachi

Yogen Fruz, world’s famous frozen yogurt and smoothie chain has just kicked off at Zamzama, Karachi launching their much awaited frozen yoghurt franchise there.



Launch of Sana Safinaz first Flagship Store in Lahore

Following the acclaimed launch of their Karachi flagship store in Dolmen Mall, renowned designer duo Sana Hashwani and Safinaz Muneer launched their brand’s first standalone flagship store in Lahore at Ali Zeb Road, Gulberg 3.



Waseem Noor Brings RANGOLI To Lahore

Waseem Noor came up with a smashing launch of his latest summer collection Rangoli at Tehxeeb in Lahore near mini market where fashion models were clad in beautiful Rangoli dresses.



Launch of SNL Casuals Collection by Sofia Naveed Lari

Sofia Naveed Lari of SNL Design Studio has now launched a stunning SNL Casuals Collection 2013 for ladies, in the presence of her wide clientele.



Launch of Maria's Salon & Institute

Maria's Salon & Institute is the newly launched art place in Karachi on Saher, where clients will be pampered with ultra-modern facilities under the supervision of lead stylist.



Launch of Diamond Dolce Vita Lifestyle Series Flagship Store

Diamond Dolce Vita had the grand launch of its Dolce Vita Lifestyle Series Flagship Store at the Qasoori Road, Gulberg Showroom, Lahore.



Pakistan State Oil launches Fuel Smart Cards

Pakistan State Oil (PSO) has marked another technical success by launching chip-based Smart Cards which are one of their first kind fuel cards ever launched by any OMC in Pakistan.



Launch of Designer Stores Fashion Pakistan Lounge & Unbeatable

Multi Designer Store Fashion Pakistan Lounge (FPL) and Unbeatable are new addition at Dolmen Clifton Mall, Karachi with a stock of best designer wear.



Lifestyle Store KHAS Launched In Lahore

Lifestyle Store KHAS has kicked off in Lahore, at Gulberg in the presence of who’s who of town to come across the exciting range of dresses.



Launch of much awaited Libas Lounge

The much awaited multi brand store Libas lounge is now launched in Lahore, inaugurated by pioneer designer Nilofar Shahid and the ribbon opened by film star Resham.



Launch of Tapulicious 2 Photographic Book by Tapu Javeri

Markings Publishing launched a photographic book “Tapulicious 2” a sequel of the delightful photography books by Tapu Javeri at Indus Valley School of Art s and Architecture. Magnum is the sponsor of the book.



Launch of Cornetto Music Icons for emerging Pakistani Singers

Cornetto Music Icons is the latest music show launched by Cornetto, the most popular frozen dessert brand in Pakistani youth in collaboration with some of Pakistan’s most renowned artists from music industry.



Launch of Craft Yard Furniture & Interiors Flagship Store

Stocking an eye popping range of furniture for teens and adults, the Craft Yard Furniture & Interiors Flagship Store is the new addition at 46 Z Block DHA, Lahore.



Launch of La Societe Flagship Store

Designer fashion wear and accessories store La Societe hit the Lahore’s market with a glittery launching event attended by connoisseurs of fashion world.



Samsung Introduces the GALAXY S4 in an Electrifying Event

Samsung Electronics Pakistan introduced the fourth generation GALAXY S, the GALAXY S 4, in an electrifying event where fashion divas and pop singers set the stage on fire.



Sana Safinaz Launch Their Luxury Pret Collection

Sana Safinaz threw a spell bounding night to showcase their latest pret a porter collection at the Dolmen Mall, Karachi where a big crowd of renowned faces splashed in to enjoy the launch.



Flitz Launches Nadia Khan Lawn 2013

“Pehno Mazey Se” is the latest wave of lawn collection launched by none other than the most coveted morning show host Nadia Khan at Café Flo by Flitz in Karachi.



Farah Leghari Makes Remarkable Comeback

After remaining out of sight, the most proficient Pakistani designer, Farah Legahri makes her remarkable comeback with the launch of her much awaited lawn prints.



Stars Dazzling Launch of Rani Emaan at L’atelier

Rani Emaan has given a new dimension to bridal wear with her more innovative yet traditional classic bridal collection which she recently stocked at L’atelier, MM Alam Road, Lahore.



Black & White Flagship Store Launch in Karachi

The launching event of Black & White Flagship Store was a glamorous event which kicked off with ribbon cutting ceremony by famous fashion diva Nadia Hussain and Sarwat Gilani, at Dolmen Mall Tariq Road, Karachi.


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Launches - Events

Pakistan Fashion Events Launches
Launch of Yogen Fruz in Karachi

Launch of Yogen Fruz in Karachi

Posted on June 11th, 2013 in Launches | Jun 10th, 2013 | Comments (0) | Pakistani Celebrities, Savvy PR & Events
Zamzama, Karachi.

Yogen Fruz, world’s famous frozen yogurt and smoothie chain has just kicked off at Zamzama, Karachi launching their much awaited frozen yoghurt franchise there.

Read full story
Launch of Sana Safinaz first Flagship Store in Lahore

Launch of Sana Safinaz first Flagship Store in Lahore

Posted on June 6th, 2013 in Launches | Jun 5th, 2013 | Comments (0) | Pakistani Fashion Events
Ali Zeb Road, Gulberg 3, Lahore.

Following the acclaimed launch of their Karachi flagship store in Dolmen Mall, renowned designer duo Sana Hashwani and Safinaz Muneer launched their brand’s first standalone flagship store in Lahore at Ali Zeb Road, Gulberg 3.

Read full story
Waseem Noor Brings RANGOLI To Lahore

Waseem Noor Brings RANGOLI To Lahore

Posted on June 3rd, 2013 in Launches | Jun 2nd, 2013 | Comments (0) | Pakistani Fashion Events, Savvy PR & Events
Tehxeeb, 164P Gulberg II Lahore.

Waseem Noor came up with a smashing launch of his latest summer collection Rangoli at Tehxeeb in Lahore near mini market where fashion models were clad in beautiful Rangoli dresses.

Read full story
Launch of SNL Casuals Collection by Sofia Naveed Lari

Launch of SNL Casuals Collection by Sofia Naveed Lari

Posted on May 31st, 2013 in Launches | May 30th, 2013 | Comments (0) | Pakistani Fashion Events
1-C,Commerce court building, 3rd Zamzama Lane, Karachi.

Sofia Naveed Lari of SNL Design Studio has now launched a stunning SNL Casuals Collection 2013 for ladies, in the presence of her wide clientele.

Read full story
Launch of Maria's Salon & Institute

Launch of Maria's Salon & Institute

Posted on May 27th, 2013 in Launches | May 26th, 2013 | Comments (0) | Pakistani Fashion Events
7-C, First Floor, Shahbaz Commercial Lane 1, Khayaban-e-Sehar, Phase 6, DHA, Karachi.

Maria's Salon & Institute is the newly launched art place in Karachi on Saher, where clients will be pampered with ultra-modern facilities under the supervision of lead stylist.

Read full story
Launch of Diamond Dolce Vita Lifestyle Series Flagship Store

Launch of Diamond Dolce Vita Lifestyle Series Flagship Store

Posted on May 23rd, 2013 in Launches | May 22nd, 2013 | Comments (0) | Designer Furniture, Pakistani Fashion Events
1-b/c Mahmood Ali Kasoori Road, Near Hussain chowk Gulberg III Lahore.

Diamond Dolce Vita had the grand launch of its Dolce Vita Lifestyle Series Flagship Store at the Qasoori Road, Gulberg Showroom, Lahore.

Read full story
Pakistan State Oil launches Fuel Smart Cards

Pakistan State Oil launches Fuel Smart Cards

Posted on May 21st, 2013 in Launches | May 20th, 2013 | Comments (0) | Catwalk Event Management, Pakistani Fashion Events
DHA Golf Club, Karachi.

Pakistan State Oil (PSO) has marked another technical success by launching chip-based Smart Cards which are one of their first kind fuel cards ever launched by any OMC in Pakistan.

Read full story
Launch of Designer Stores Fashion Pakistan Lounge & Unbeatable

Launch of Designer Stores Fashion Pakistan Lounge & Unbeatable

Posted on May 20th, 2013 in Launches | May 19th, 2013 | Comments (0) | Pakistani Fashion Events
Dolmen Mall, Karachi.

Multi Designer Store Fashion Pakistan Lounge (FPL) and Unbeatable are new addition at Dolmen Clifton Mall, Karachi with a stock of best designer wear.

Read full story
Lifestyle Store KHAS Launched In Lahore

Lifestyle Store KHAS Launched In Lahore

Posted on May 16th, 2013 in Launches | May 15th, 2013 | Comments (0) | Pakistani Fashion Events, Bilal Mukhtar Events and PR
44E/1 Ghalib Road, Gulberg III, Lahore.

Lifestyle Store KHAS has kicked off in Lahore, at Gulberg in the presence of who’s who of town to come across the exciting range of dresses.

Read full story
Launch of much awaited Libas Lounge

Launch of much awaited Libas Lounge

Posted on May 14th, 2013 in Launches | May 13th, 2013 | Comments (0) | Pakistani Fashion Events, QYT events
M M Alam Road, Lahore.

The much awaited multi brand store Libas lounge is now launched in Lahore, inaugurated by pioneer designer Nilofar Shahid and the ribbon opened by film star Resham.

Read full story
Launch of Tapulicious 2 Photographic Book by Tapu Javeri

Launch of Tapulicious 2 Photographic Book by Tapu Javeri

Posted on May 13th, 2013 in Launches | May 12th, 2013 | Comments (0) | Catwalk Event Management, Pakistani Fashion Events
Karachi.

Markings Publishing launched a photographic book “Tapulicious 2” a sequel of the delightful photography books by Tapu Javeri at Indus Valley School of Art s and Architecture. Magnum is the sponsor of the book.

Read full story
Launch of Cornetto Music Icons for emerging Pakistani Singers

Launch of Cornetto Music Icons for emerging Pakistani Singers

Posted on May 10th, 2013 in Launches | May 9th, 2013 | Comments (0) | Pakistani Fashion Events, Catwalk Event Management
Karachi.

Cornetto Music Icons is the latest music show launched by Cornetto, the most popular frozen dessert brand in Pakistani youth in collaboration with some of Pakistan’s most renowned artists from music industry.

Read full story
Launch of Craft Yard Furniture & Interiors Flagship Store

Launch of Craft Yard Furniture & Interiors Flagship Store

Posted on May 9th, 2013 in Launches | May 8th, 2013 | Comments (0) | Pakistani Fashion Events
46, Z Block, DHA, Lahore.

Stocking an eye popping range of furniture for teens and adults, the Craft Yard Furniture & Interiors Flagship Store is the new addition at 46 Z Block DHA, Lahore.

Read full story
Launch of La Societe Flagship Store

Launch of La Societe Flagship Store

Posted on May 8th, 2013 in Launches | May 7th, 2013 | Comments (0) | Pakistani Fashion Events
M.M. Alam Road, Lahore.

Designer fashion wear and accessories store La Societe hit the Lahore’s market with a glittery launching event attended by connoisseurs of fashion world.

Read full story
Samsung Introduces the GALAXY S4 in an Electrifying Event

Samsung Introduces the GALAXY S4 in an Electrifying Event

Posted on May 7th, 2013 in Launches | May 6th, 2013 | Comments (0) | Catwalk Event Management, Pakistani Fashion Events
Expo Center, Lahore.

Samsung Electronics Pakistan introduced the fourth generation GALAXY S, the GALAXY S 4, in an electrifying event where fashion divas and pop singers set the stage on fire.

Read full story
Sana Safinaz Launch Their Luxury Pret Collection

Sana Safinaz Launch Their Luxury Pret Collection

Posted on May 3rd, 2013 in Launches | May 2nd, 2013 | Comments (0) | Catwalk Event Management, Pakistani Fashion Events
Dolmen Mall, Karachi.

Sana Safinaz threw a spell bounding night to showcase their latest pret a porter collection at the Dolmen Mall, Karachi where a big crowd of renowned faces splashed in to enjoy the launch.

Read full story
Flitz Launches Nadia Khan Lawn 2013

Flitz Launches Nadia Khan Lawn 2013

Posted on April 26th, 2013 in Launches | Apr 25th, 2013 | Comments (0) | Pakistani Fashion Events
Karachi.

“Pehno Mazey Se” is the latest wave of lawn collection launched by none other than the most coveted morning show host Nadia Khan at Café Flo by Flitz in Karachi.

Read full story
Farah Leghari Makes Remarkable Comeback

Farah Leghari Makes Remarkable Comeback

Posted on April 17th, 2013 in Launches | Apr 16th, 2013 | Comments (0) | Catwalk Event Management, Pakistani Fashion Events
Karachi.

After remaining out of sight, the most proficient Pakistani designer, Farah Legahri makes her remarkable comeback with the launch of her much awaited lawn prints.

Read full story
Stars Dazzling Launch of Rani Emaan at L’atelier

Stars Dazzling Launch of Rani Emaan at L’atelier

Posted on April 16th, 2013 in Launches | Apr 15th, 2013 | Comments (0) | QYT events, Pakistani Fashion Events
L’atelier, MM Alam Road Lahore.

Rani Emaan has given a new dimension to bridal wear with her more innovative yet traditional classic bridal collection which she recently stocked at L’atelier, MM Alam Road, Lahore.

Read full story
Black & White Flagship Store Launch in Karachi

Black & White Flagship Store Launch in Karachi

Posted on April 12th, 2013 in Launches | Apr 11th, 2013 | Comments (0) | Pakistani Fashion Events
Karachi.

The launching event of Black & White Flagship Store was a glamorous event which kicked off with ribbon cutting ceremony by famous fashion diva Nadia Hussain and Sarwat Gilani, at Dolmen Mall Tariq Road, Karachi.

Read full story
Today's Celebrity Interview

Exclusive Interview of Ashraf Deradia from Pink Chiffon with Fashion Central

Exclusive Interview of  Ashraf Deradia from Pink Chiffon with Fashion CentralAshraf Daredia is a USA based designer who began her career in 2009 with a successful fashion launch in collaboration with Silk Thread in Dallas.

» View all celebrity interviews

Today's Celebrity Gossip

Aiza Khan and Danish Taimor are ready to tie the knot

Aiza Khan and Danish Taimor are ready to tie the knotTelevision industry’s most promising newcomers Ayeza Khan and Danish Taimoor have decided to get married.

» View all the celeb gossip