PFDC L’Oréal Paris Bridal Week 2018 highlighted the bridal collections of 24 designers that showcased the business of Pakistani bridal fashion, at Nishat Banquets, Lahore.
PFDC and L’Oréal Paris, the world’s leading beauty brand, presented the third and final day of the eighth consecutive PFDC L’Oréal Paris Bridal Week 2018 – a platform that endeavors to define and present contemporary and traditional Pakistani Bridal fashion, while fusing hair and makeup trends to create looks for the upcoming bridal season of 2018-2019. PFDC L’Oréal Paris Bridal Week 2018 highlighted the bridal collections of 24 designers that showcased the business of Pakistani bridal fashion, at Nishat Banquets, Lahore.
This year at #PLBW18, the PFDC welcomed a mix of established and contemporary designers within an enlarged scope of the bridal platform introduced last year, following two distinct set of shows. To this end, the PFDC presented a set of collections in the evening segment from a diversity of mainstream luxury bridal ateliers. In the early evening, the PFDC brought to fashion week bridal and trousseau shows from popular, commercially acclaimed brands.
The final day of #PLBW18 started with early evening grouped bridal showcases featuring Tabya Khan, Ahmad Sultan, Mehroze Saboor and IVY Couture. This was followed by evening bridal showcases featuring a solo show by Faraz Manan, a grouped bridal showcase featuring Nickie Nina, Hira Ali Studios as sponsored by the PFDC and Republic by Omar Farooq. The evening ended with a grand finale solo showcase by HSY, as summarized below.
L’Oréal Paris Pakistan hosted the "Worth It" Experience — a nod to its historic “Because I’m Worth It” slogan — at the PFDC L’Oréal Paris Bridal Week for the first time ever.
