Fashion Central Best Buys

Nofil Siddiqui Debut Spring Summer Collection (3)

One of the leading designers Nofil Siddiqui is all set to launch his Debut Spring/Summer collection on 4th March at Expo Centre, Karachi. Shaista Wahidi is the brand Ambassador for Nofil Siddiqui Lawn.

A beatific grin appears and her laugh reverberates through the screen, filling up the room. She sits there, on a sofa, captivating million of hearts and engaging the audiences sitting at home to the fullest. This is Shaista Lodhi, a person who’s an epitome of happiness, hyper ball of energy and utmost glamour. Continue reading…

Comments (0) Posted by Fashion Central on Tuesday, April 1st, 2014
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Fashion Central e-shop features the master minded Ahsan Khan collection, a very well-known Pakistani actor who has got immense popularity in field of television industry and is also gaining ground to make his name in Fashion industry. The spectacular designs evident in his dress collections that cater to everyone and are so well liked and sold out in a go that his name became big in the fashion scene. Continue reading…

Comments (0) Posted by Fashion Central on Friday, March 14th, 2014


Fashion Central eShop, An Unparalleled Shopping Experience

As people are more aware about what is coming in and out in market, it has became very important for the brands to come up with something different yet appealing. To cater to the evolving needs of fashion enthusiasts, couple of brand stores has opened up with exclusive product range at attractive price points. In the mainstream of intense competition amongst fashion brands, another brand has emerged to facilitate the online shoppers “The Fashion Central e Shop”. Continue reading…

Comments (0) Posted by Fashion Central on Wednesday, February 12th, 2014


40 Percent Sale on Designers CollectionsFashion Central Multi Brand Store is holding a sale exhibition from 29th January 2014. Significant features of the exhibition include huge discounts, wide variety of designer products, a spread of over 2 days, i.e. Jan 29th – Jan 30th starting from 11:00 am each day and going up to 10:00pm.

On display will be exclusive designer apparel and for the convenience of fashion lovers the discounts on offers will be up to 40%. These discounts are going to be a ‘big attractive’ for fashion enthusiasts who are certainly going to visit in big numbers with family and friends. Continue reading…

Comments (0) Posted by Fashion Central on Tuesday, January 28th, 2014
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E-Marketing promotion of brands

We are living in the information age. We spend most of our times looking at our computer and mobile screens. The world has gone far in the race of collecting information as more as possible. And not just we collect the information, but, we also process it for different purposes. Specially, in case of the content (that we sell and buy). The transfer of every real life experience to the digital world is simply amazing. Continue reading…

Comments (0) Posted by Fashion Central on Friday, January 10th, 2014


Huma Taj Chiffon Shirt

Huma Taj Chiffon Shirt – Classy Price: $233

Front details include chiffon shirt, flowing hem, and V-neck with full bell shape sleeve design is a “must have” outfit for this season. Buy now this “Hot in Demand” outfit and couples it up with favorite denim jeans will make you rock amongst the rest. Continue reading…

Comments (0) Posted by Fashion Central on Thursday, December 19th, 2013


Winter Pret Wear Shirt from Ethnic

Winter Pret Wear Shirt from Ethnic Price: $415

Front details include Chiffon shirt, straight hem, round neck with full sleeve design to royal blue color: this stylish- fashionable outfit from Ethnic is a must have this season.

This prêt wear is not just for summer evening; it is also an indispensable fashion item to be included in the winter wardrobe and can make a cool fashion statement with this trendy outfit. Continue reading…

Comments (0) Posted by Fashion Central on Thursday, December 12th, 2013


Front details include cowls, draping, a high neckline and an uneven hemline to all vibrant colors: these draper dresses from Sara Salman are all an absolute must have this season.

The draper is not just for summer; it is also an indispensable fashion item to be included in the winter wardrobe and is the perfect piece for the party season.

GREEN ASYMMETRICAL DRAPER Price: $79

Sara Salman has glamorously designed product range of draper this season, all of which are fashionable, attention grabbing show stopping and absolutely elegant. Continue reading…

Comments (0) Posted by wasif on Tuesday, December 10th, 2013


Italian designer brand Toy Watch in Pakistan

Toy Watch, the popular Italian designer watch brand favoured by celebrities around the world, has opened its first standalone boutique in Pakistan at Fortune Mall, M.M. Alam Road, Lahore. Indeed Toy Watch first showcased its collection of trendy watches at the PFDC Sunsilk Fashion Week 2013 where Brand Ambassador HSY and Pakistan’s leading runway models wore different variations of the designer Italian watches at the Finale of the four day fashion extravaganza. Continue reading…

Comments (0) Posted by Fashion Central on Thursday, August 1st, 2013


ENNZ The Art of Creative Jewelry DesigningThe title of this article seems grammatically incorrect. However, there is no mistake. There is the science and discipline of jewelry making, even jewelry designing. Then there is the art of it. And to top it off, there is certainly the art of creative jewellery designing. Continue reading…

Comments (0) Posted by Fashion Central on Wednesday, March 13th, 2013