[Lahore: 3 April 2012]  This April marks the fifth consecutive PFDC Sunsilk Fashion Week; the third year of prêt a porter fashion by the Pakistan Fashion Design Council.

PFDC Sunsilk Fashion Week will take place in Lahore, from the 13th – 16th of April 2012.

As announced earlier this month, PFDC Sunsilk Fashion Week will be showcasing 24 luxury/prêt a porter designer collections across 4 days at one main runway venue.

Furthermore, in keeping with the season and to their ongoing commitment to creating synergy and collaboration between textile and fashion, the PFDC will also be holding 2 days of designer/textile mill voile shows on the 2nd  [14th April] and 3rd day [15th April] of PFDC Sunsilk Fashion Week,  just prior to the luxury/prêt a porter evening shows.

Moreover, in the interests of taking the business of fashion a step further, the PFDC will also be welcoming a delegation of buyers, agents and media to Lahore this April, to attend fashion week. Continue reading…

Comments Off Posted by Zara Omer on Friday, April 6th, 2012


Mausummery Lawn, which has been operating since 1997, is one of the pioneers in the lawn market, and is one of the first brands to launch designer lawn in the market.

Over a decade and a half, Mausummery Lawn has developed a sound reputation for innovative designs and high quality products.

Mausummery Lawn has stayed true to its vision of producing innovative designs at affordable prices,” said Ayesha Mansoor, CEO of Mausummery Lawn.

“We believe in producing prints of the best possible quality at the best possible price points.

Mausummery Lawn’s first store in Karachi is based on a simple and minimal design aesthetic. Continue reading…

Comments Off Posted by sana shaheen on Friday, April 6th, 2012