Count down has just started and the New Year 2012 is about to bang. On this celebratory occasion of stepping into another cheerful year ahead, Fashion Central wishes you all a very wonderful and HAPPY NEW YEAR 2012. Continue reading…

KARACHI:  More than 500 young individuals gathered at Zamzama Park to conduct what can officially be declared as Pakistan’s first Freeze mob. These youngsters collected at the park and froze for five minutes, holding VOTE flyers in their hands.

“The aim of this activity was to increase youth awareness pertaining to getting-the-vote-out,” said Hazan D, director at ActOne, Karachi’s oldest center of arts and wellness. Continue reading…

[Karach: 26thDecember 2011]. In keeping with SHEEP’s commitment to versatility within its design and affordability options for the urban Pakistani woman, SHEEP introduces four distinctfashion lines: Black Sheep, WORKWEAR, SMART CASUALS and Luxury Pret, allnow available in store.

Furthermore, as an extension of the SHEEP retail philosophy of providing a comfortable and convenient retail experience, the brand launches its ‘Shop from Home’ service. Continue reading…

• Visiting relatives or watching New Year’s Day parades at home on the TV, welcoming the New Year is always a time of entertainment, celebration and resolution.
• Since this festival marks the beginning of the year, New Year’s Day is the one to make new resolutions for the coming New Year 2012.
• To observe New Year’s Day on January 1st by enjoying parties late into the night on the eve of December 31st, is a very popular way.
• Exchanging cards and gifts to loved ones are being replaced now with phone calls and SMS, but that tradition is also exists in its full strength. Continue reading…

The third solo show of Day 2 presented fashion designer Emraan Rajput with his collection, ‘Vedaas’. For this collection, Emraan Rajput drew inspiration from Pakistan’s cultural heritage as reflected in the traditional colours of South East Asia. Emraan’s intention was to define ‘Vedaas’ from being a traditional symbol of vision into a representation of rich culture and aesthetic sense. Continue reading…

The third show of the evening was by Kiran Fine Jewellery titled ‘Sceptres of Beauty’. The collection took inspiration from every woman’s innate need to conceal, protect and provoke. For centuries, through ancient civilisations to modern times, women have used basic tools like the mask, hand-held fan and the parasol to do exactly that: conceal, protect and provoke. These three instincts have been reinvented with the revolution of the cosmetic beauty industry. Continue reading…

Jingle Bells, Jingle Bells
Jingle All The Way

Hello fans!!

Here come many warm Merry Christmas wishes for you all from whole team of Fashion Central.  Ringing bells, children cheers, decorating evergreen tree, making delights, praying and hangout-all these are eternal festivities of Christmas. Have the apex of fun and joys this Christmas and arrange highly boisterous Christmas celebration with your family. On this Christmas, plan a city trip with your friends, get on a big apple caterpillar ride and have some strawberry chocolate chip ice cream. Continue reading…

Qauid-e-Azam, son of Jinnah Poonja, from a family of eight children was born on the day of December 25th 1876. His achievements and leadership qualities stand out even today among the leaders of the world.  Continue reading…

Following Nabila’s Style Show HSY showcased a collection, entitled ‘Game of Kings’, inspired by the majestic sport of Polo. The show opened with professional polo player Shameel Alam, walking the ramp for HSY followed by L’Oréal Paris spokesperson Meesh Shafi with her great dane on the ramp. Continue reading…

[December 22, 2011]: L’Oréal Paris, the world’s leading beauty brand, and the pioneering Pakistan Fashion Design Council [PFDC] presented the fourth and final day of the PFDC L’Oréal Paris Bridal Week – a platform that endeavoured to define and present contemporary and traditional Pakistani Bridal fashion, jewellery and make-up trends, which together created the ‘look’ for the Bridal Season 2012. Continue reading…