As winter outs, lawn crawls in. Because of high soaring summer temperature, importance of lawn fabric in Pakistan is undeniable. As summar starts, lawn becomes the necessity of every women because women are more conscious about fashion. Lawn is one of the most comfortable women fabrics. It has remained affordable for the majority of women for many years.
Lawn is the only commodity that is the most popular choice of women because summer lasts for ten months in whole year in Pakistan. In Pakistan only few changes occured in lawn dresses fashion this summer. There are just some innovative designs with laces, embroideries, sattin pattis and chiffon dupatta etc. Lawn dresses fashion is the same as it was in the last year i.e. frocks and chooridar pajamas with long and short shirts, shalwar kameez, A line shirts and trousars.
We daily come across a number of billboards displaying designer lawn’s latest collections that are advertised by the best models and actresses of Pakistan today. They are also hiring bollywood actresses and models like Sitara lawn advertised Kareena Kapoor. The trend of designer lawn has made its place in Pakistan for a few years. In 1997, Al-karam launched first line lawn print by Sana Safinaz that was the beginning of its venture.
Designer lawn’s trend has developed its roots and for this reason many designer lawn exhibitions are being organized every second day in different areas of Pakistan. People prefer branded clothes. They have become brand conscious and want signature designs. The demand of designer lawn has increased in Pakistan.
To fulfill this demand many fashion designers and brands are introducing different new styles and designs in lawn. Gul Ahmed, Nisha lawn, Jofa, Al-karam are some well known fashion designers who are introducing latest designs according to the increasing demand of women.
Gul Ahmad has launched its summer lawn designs for women. This brand is famous for its designs and works independently without collaboration any other brand. The demand of Gul Ahmad’s lawn is very high due to increasing trend of designer lawn. Gul Ahmad’s designer catalogue becomes a fashion trend setter every year by majority of ladies. The prints and colors of Gul Ahmad’s lawn are very eye catching and attractive.
Nisha lawn has been a leading designer lawn in South Asia that is introduced by Nishat group. It has launched new designs for this summer. Nisha lawn is most awaited lawn designs for women.
Al-karam lawn has revealed its enthralling designs of lawn prints for women. It also has introduced stitched lawn fabrics for women of Pakistan this year. After its beginning, Alkaram lawn started its work with HSY, Karma and Mehdi and now it is working with Umar Sayeed for keeping up the tradition.
Junaid Jamshed lawn, a well known brand, has recently launched its new arrivals of summer collection of 2013. By keeping in mind the demand of lawn dresses by women, some trendy and casual wear dresses are added in wide range by Junaid Jamshed.
If you are fashion conscious person, get your favourite designer dress and give an early start to your summer wardrobe.